All case studies

// iNHouse Communications (for Alliance for International Students)

An interactive UK impact map and quiz for a UK advocacy site

An interactive UK impact map, searchable by postcode, and an animated quiz, both editable by the campaign's own staff without a developer.

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// summary

An advocacy site promoting the economic and cultural benefits of international students in the UK. Two complex bespoke plugins: an interactive UK map showing the economic impact of international students constituency by constituency, and an animated quiz challenging misconceptions.

allianceforinternationalstudents.org, scrolled from the top

What the site is

The Alliance for International Students is an advocacy organisation promoting the economic and cultural benefits of international students studying in the UK. The site is where the campaign makes its case, and it leans on two interactive tools that turn complex data into something anyone can use.

The challenge

iNHouse Communications provided the brand assets; the theme and starting template were my choice. The real work was two complex bespoke plugins that went well beyond standard WordPress functionality: an interactive UK map showing the economic impact of international students at a local level (searchable by postcode), and an interactive quiz that challenges misconceptions about international students, carried along by animations and transitions.

What I built

Interactive impact map. A custom WordPress plugin displaying an interactive UK map. Users enter their postcode, and the plugin resolves it to their constituency and shows what international students contribute to the economy there. Behind it sits an admin screen for keeping the figures up to date.

Interactive quiz. A bespoke quiz plugin with animated transitions, scoring and an admin screen where non-technical staff edit the questions and facts themselves, without calling a developer.

Full site build. WordPress implementation with Elementor Pro on a theme and template I selected, working from the agency’s brand assets, including GDPR-compliant cookie consent, cross-browser testing, responsive design, SEO configuration and Microsoft 365 email setup.

The tools themselves

The impact map after a postcode search: S1 2HE entered in the Find Your Constituency box, the map zoomed to the area, and a panel naming Sheffield Central with an annual economic impact of £521m and a regional impact of £2,935m

A postcode goes in, and the constituency it belongs to comes back with its own figure. The ranked list beside it puts that number in national context.

The quiz entry card: eight questions, about two minutes, challenging misconceptions about international students

The quiz mid-run: a progress bar reading Question 1 of 8, a running score, three lettered answer options with the chosen one highlighted, and a green panel confirming the answer is right and citing London Economics as the source

The quiz marks each answer as you go, and every fact carries the study it came from.

The quiz results screen: a score dial reading 3 out of 8, then all eight questions listed back with a tick or a cross, the answer given and the correct one, and a closing panel headed Why International Students Matter

At the end it plays every question back with the right answer, which is where the campaigning work actually happens.

Why it matters

Agency subcontract work means I’m the developer keeping the agency’s design promise to a client they can’t deliver alone. The brief is set; my job is to make the interactive bits actually work, with admin interfaces a non-technical team can use without me.

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